YOUTUBE AUDIT SERVICES

Improve your channel’s performance with our YouTube audit services. We assess your setup, content and optimisation to highlight what’s working and what isn’t. With clear, actionable steps and support to implement them, you’ll know exactly how to grow subscribers, views and engagement.

our youtube audit services

YouTube success starts with a well-optimised channel. If your videos aren’t getting the views, engagement, or conversions you expect, it could be due to poor optimisation, weak targeting, or a confusing user experience. A YouTube audit uncovers these issues and shows you how to fix them – whether you’re a creator, brand, or agency.

At ATK Digital Marketing, our YouTube audits go beyond surface-level stats. We manually review your channel, videos, and playlists, using best practices and platform-specific strategies to help you grow. You’ll get clear recommendations tailored to your goals, whether you’re aiming for more views, better rankings, or increased subscriber engagement.

Browse our YouTube audit options below and select the one that best suits your needs. Find out more about YouTube Audits here – including what they are, why conduct one and who needs one.

Top-Level YouTube Review

Identifies quick wins that you can easily implement.

£300
  • Top-Level Review of Quick Wins
  • Manual (not via automated software)
  • List of Actionable Quick Wins
  • 2 Week Delivery

In-Depth YouTube Audit

Checks channel, 10 videos,
and 3 playlists
£1,000
  • In-Depth Audit (10 videos &
    3 playlists)
  • Manual (not via automated software)
  • Channel Performance & Benchmarking
  • Channel Branding (Art, Icon, Description, Links, & Sections)
  • Channel Metadata (Title, Tags,
    & Description)
  • Video Metadata (Titles, Descriptions, Tags, Chapters, & Optimisation)
  • Video Design & Engagement (Thumbnails, Cards, End Screens,
    CTAs, & Links)
  • Video Subtitles & Accessibility
  • Video Settings & Promotion
  • Playlist Optimisation (Titles, Descriptions, Order, Thumbnails,
    & Embeds)
  • Google Sheet Workbook of Results
  • Report of Prioritised Recommendations
  • 3 Week Delivery

Extensive YouTube Audit

Checks channel, 20 videos,
6 playlists, and competitors
£1,800
  • Extensive Audit (20 videos, 6 playlists & competitors)
  • Manual (not via automated software)
  • Channel Performance & Benchmarking
  • Channel Branding (Art, Icon, Trailer, Welcome Back Video, Links, & Sections)
  • Channel Metadata (Title, Tags, Description, Contact, Category,
    & Language)
  • Community & Shorts Usage (if applicable)
  • Video Metadata (Titles, Descriptions, Tags, Chapters, & Optimisation)
  • Video Design & Engagement (Thumbnails, Cards, End Screens,
    CTAs, & Links)
  • Video Subtitles & Accessibility
  • Video Settings & Promotion
  • Playlist Optimisation (Titles, Descriptions, Order, Thumbnails,
    & Embeds)
  • Competitor Analysis
  • Google Sheet Workbook of Results
  • Report of Prioritised Recommendations
  • 4 Week Delivery

Not sure where to start? Get in touch, and we’ll help you choose the best option for your goals.

If you’d also like us to implement our audit recommendations, then you may find one of our YouTube SEO Packages more suitable. 

Want to work with us?

Tell us about your YouTube audit needs so we can help you succeed!

What is a Youtube audit?

What is a YouTube Audit. View from above of a man in a blue shirt sitting in front of a silver laptop .

A YouTube audit is a structured review of your channel’s content, optimisation, and performance. It looks at whether your videos and channel are aligned with YouTube SEO best practices and user expectations.

We assess key elements such as channel branding, metadata, video structure, CTAs, thumbnails, playlists, and viewer engagement. Where available, we also review analytics to spot patterns in visibility, click-through rates, watch time, and retention.

The result is a prioritised set of recommendations to improve discoverability, increase views and subscribers, and strengthen overall channel performance.

why conduct an youtube Audit?

A YouTube audit gives you the insights you need to grow strategically – without wasting time guessing what might work. Here’s why it matters:

  • Increase Visibility: Improve how your content is indexed, recommended, and surfaced to new viewers by optimising metadata, structure, and engagement signals.
  • Boost Watch Time and Retention: Audit findings help you refine your video structure, hooks, and pacing to keep viewers watching longer – a key ranking factor.

  • Drive Subscriber Growth: Understand what drives or hinders subscriptions across your channel, and optimise your CTAs, content focus, and layout to increase conversions.
Why do a YouTube Audit. Women sitting side on talking to a video camera
  • Strengthen Brand Consistency: From thumbnails and playlists to channel art and featured videos, we ensure your brand experience is strong and clear across your channel.
  • Use Data to Guide Decisions: With insights from YouTube Studio (if access is provided), we highlight which videos are underperforming and where the biggest opportunities lie.
  • Optimise for Business Goals: Whether you want leads, sales, brand awareness or partnerships, a YouTube audit helps align your channel with measurable objectives.

Who Needs A YOUTUBE Audit?

Who needs a YouTube Audit. Four business people gathered around a laptop with YouTube on the screen,

A YouTube audit is valuable for anyone serious about growing their channel and maximising its impact:

  • Content Creators: Whether you’re new to YouTube or have hundreds of videos, an audit helps you identify what’s working, what’s not, and where to focus next.

  • Businesses and Brands: If YouTube is part of your marketing strategy, an audit ensures your content supports your business goals and performs to its full potential.

  • Marketing Teams: Optimise video content for discoverability and conversion – particularly if you’re supporting campaigns, products, or services via YouTube.

  • Agencies and Freelancers: Use our audit services as white-label support or to level up client performance across video strategy and YouTube SEO.

Buy or Enquire About Our YouTube Audit Services

Ready to uncover what’s holding your channel back and improve performance? Choose the YouTube audit that fits your needs, or get in touch for expert guidance. Whatever stage your channel is at, we’ll help you identify the right fixes to boost visibility, engagement, and subscriber growth.

What OUR YOUTUBE Clients Say!

Don't only believe us, take a look at what our YouTube clients say.

Who we'VE worked With

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Contact us today for a quote or if you have any questions about how we can help you grow your business and succeed.

ATK Digital Marketing are proud to be based in Norwich, Norfolk, UK.

If you are passing by and fancy a chat over a coffee, feel free to message us.

Address:

45 Hardy Road, Norwich, Norfolk, NR1 1JN

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